Best Music Service
This award profiles the latest innovative music services that exploit the mobile platform’s unique attributes and provide an affordable and enjoyable consumer experience. Judges will be looking for services that meet the consumers’ insatiable demand for music discovery, sharing and access whilst demonstrating a clear and sustainable business model. They will give particular focus to:
• Innovation - technical, creative or commercial
• Achievement of original objective
• Use of mobility
• Accessibility and ease of use across multiple platforms
• Quality of experience
• Quantifiable business benefits
• Proven success in the market
Who should enter: Service providers, network operators, handset manufacturers, content aggregators and technology developers
