This new award recognizes both public and private enterprises across all industries that are transforming their core business strategy by introducing and deploying innovative mobile solutions, whether via an app, service or product to help work smarter and more effectively.
This includes solutions to manage, but is not limited to, project management, logistics, workforce management, HR, asset tracking, accounting, sales and communications.
Judges will be looking for:
- Positive impact on efficiency and workflow
- Ease of use and uptake by audience
- Effectiveness of meeting the needs of intended audience
- Demonstrable best practices on the use of data
- Pioneering the use of data to evolve mobile content and commerce services
- Case studies of success
Entries are encouraged from:
Public/Private Enterprises including: Automotive / Energy / Health / Transport